In 2022, we collaborated with GAİN — a bold newcomer to Turkey’s dynamic and fast-growing digital streaming market — to design and develop a web platform that reflected the brand’s fearless and inclusive identity. We witnessed its rapid journey toward millions of users, driven by a strong commitment to its core motto “Every color, every voice, everyone.”

Our primary objective was to transform GAİN’s vast content universe into a modern, interactive digital showcase where users could easily discover thousands of hours of series, films, documentaries, and original productions. With an emphasis on seamless navigation and user-friendly design, we built a platform that delivered a rich viewing experience without overwhelming the audience.

Taking the experience beyond the browser, we brought GAİN into the heart of the home by developing custom Smart TV applications for Turkey’s most widely used television brands — including LG, Samsung, Vestel, Arçelik, and Grundig. This ensured that millions of users could access GAİN’s content-rich world from any screen, with consistent quality and zero disruption.

For nearly three years, we provided continuous maintenance, support, and enhancement services for both the web platform and the Smart TV apps, which launched in July 2022. Throughout every phase, we remained focused on delivering an exceptional user experience that supported GAİN’s growth and helped shape its digital presence.

As of 2025, with the transition of GAİN to new ownership, our role in the project has come to a close — marking the successful completion of our mission.