In 2022, we partnered with GAİN — a bold new player in Turkey’s rapidly evolving digital broadcasting landscape — to bring its inclusive and fearless brand identity to life through a dynamic web platform. We witnessed firsthand its impressive journey toward reaching millions of users in a remarkably short time.

The project’s primary objective was to support this growth by turning GAİN’s expansive content universe into a modern, interactive digital showcase — perfectly aligned with its motto: "Every color, every voice, everyone." We crafted a smooth, intuitive experience that made it easy for users to explore tens of thousands of hours of series, films, documentaries, and original productions without friction.

Over the course of our collaboration, the platform was continuously refined to keep pace with user expectations and market trends — undergoing three major redesigns along the way. One of our proudest achievements was ensuring that these transformations never disrupted the user experience, allowing millions to stream content without interruption.

Launched in March 2022, the site benefited from three years of hands-on support, maintenance, and enhancements. As of 2025, with the transition of GAİN to its new ownership, our involvement has concluded — and we’re proud to have delivered a platform that supported its growth every step of the way.