As the technology and development partner for Ülker’s heartwarming campaign “Ülker İlk Maçım”("My First Match with Ülker"), we brought to life the emotional and visually striking creative vision crafted by one of Turkey’s leading agencies, Medina Turgul DDB. The goal of the project was to give fans who had never attended a match before the chance to experience the thrill of their very first game from the VIP boxes of Turkey’s four major football clubs.

Our primary technical mission was to transform the agency’s animation-heavy, interactive, and non-standard design into a high-performance, secure web platform that delivers a smooth user experience across all devices.

We built the backend architecture using .NET and managed large media uploads — such as user-submitted photos — through Amazon S3, a cloud-based solution that ensured high availability without overloading the server infrastructure.

The platform received an overwhelming number of applications during the one-month campaign period and successfully handled the high traffic and data flow. It concluded with a seamless closure of submissions, contributing to the campaign’s successful completion.